How Fini cut HR admin by 95% with Deel

Fini, a Y Combinator–backed startup, builds AI agents that automate customer support for enterprises handling 100,000+ tickets and cutting costs while improving resolution speed. As their customer base evolved from early-stage startups to large-scale enterprises, so did their team's needs. Fini was ready to double its headcount but each new country presented a labyrinth of legal entity setup, local payroll providers, and manual administrative tasks:

• Setting up their Dutch entity alone required 30-40 hours of initial work and continues to demand 5-10 hours of administrative maintenance every month. Replicating this process for every new country was not scalable.
• The inability to quickly hire talent in new regions like Argentina, India, US, or Turkey was a significant barrier to growth.
• Managing employees through a local accountant in one country and contractors in others created disconnected, inefficient workflows that consumed valuable founder time.

Fini didn’t have time to manage fragmented HR workflows or set up new legal entities. Instead, they turned to Deel.

“With Deel, we don’t have to worry about where we’re hiring. We just find the best person, and Deel handles the rest.” —Deepak Singla, Co-Founder, Fini

After evaluating Deel, Rippling, and Remote, Fini chose Deel for its ease of use, transparent self-serve platform, and exceptional customer support. Deel provided a single, unified platform to hire, pay, and manage their entire global team.

• Employer of Record (EOR): Fini uses Deel’s EOR service to compliantly hire full-time employees in countries where they don’t have a legal entity, such as Turkey and soon Argentina.
• Contractor Management: The platform makes it easy to onboard and pay international contractors for both short-term assignments and long-term projects.
• Global Payroll & HRIS: All payroll, time-off management, and document signing (including equity agreements and IP documents) are centralized in one place. Fini has consolidated employees across the US, Netherlands, India, and Turkey onto Deel.
• Immigration: Deel also went beyond payroll, providing invaluable assistance with a complex O-1 visa application for a founder moving to the US.

"I had a contractor who basically said, 'I'm only coming on board if you guys use Deel.' They love it because payments and everything else are super easy." — Deepak Singla, Co-founder, Fini

Switching to Deel delivered immediate and impactful results, allowing Fini to focus on building its product and serving customers instead of navigating HR complexities.

• Managing payroll for employees on Deel takes Deepak just 5 minutes per month. In contrast, managing half the number of employees in a single country through a local provider took him 2-3 hours per month.
• Fini can now confidently hire the best person for the role, regardless of location. This has allowed them to tap into talent hubs in emerging countries leading to personnel cost savings of up to 40% for comparable roles in the US.
• As Fini scales to 20+ employees, they plan to leverage more of Deel’s platform features, including Background Checks and IT Onboarding & Offboarding

In just a short time, Deel has become Fini's indispensable partner for global growth. By eliminating administrative friction, Deel has empowered Fini to build a world-class, borderless team at startup speed.